Building products that matter.

Valeriia Timokhina

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Top Stories by Valeriia Timokhina

Although Apple’s operating system holds second place in the global market share with only 12%, iOS app development is much more lucrative. When developing for the iOS platform you are targeting an audience with much greater purchasing power, but more importantly, is loyal to the platform. To retain these loyal customers within its ecosystem, Apple has to satisfy all their whims by constantly improving and enhancing the platform with the latest technology available. Let’s see what technology trends will set the pace for iOS app development in 2017. It is vital for developers, as well as for entrepreneurs, to know these trends in and out, and to closely follow them, not only to survive the brutally competitive mobile app marketplace but also to derive the maximum benefit from the Apple’s relatively small but “willing to spend” customer base. Incorporating Augmented... (more)

14 Conferences Every Startup Should Attend in 2017

Startup ecosystem is a vibrant and ever-evolving community. Besides getting useful contacts and exchanging professional experiences, it offers a powerful means for growth and business development. Making connections with other founders and potential investors should be a part of the daily routine for anyone involved in it. For those interested in growing their network, exchanging ideas and experiences with fellow startupers, or even getting funded, here is a list of must-visit startup events for 2017. USA & Canada 1. LAUNCH Conference Location: San Francisco, CA Date: April 3 – ... (more)

User Onboarding: Do-s and Don’t-s for a great UX

When you invite somebody to come over for the first time, you want to make sure your guest feels at home and won’t get lost on their way to the bathroom. As a gracious host, you welcome your guests at the door and show them around. When talking about app development, similar principles apply. By creating an appealing and easy onboarding, you contribute to a higher user retention rate, thus improving your chances for success. You need to make sure your users “feel at home” as soon as they open your app for the first time and instantly see the value your product offers. A proper... (more)

How to Reduce Startup Burn Rate

With a startup, as well as in any other business, your money is your fuel. When you run out of it, you can find yourself stranded in the middle of nowhere, with no means of sustenance. According to CBInsights, running out of cash is one of the most common reasons why startups fail: 58 out of over 200 post-mortems listed this as the main cause for their failure. While there are more hazards threatening the existence of your company, such as wrong market fit, pricing, competition, and poor product quality; you can surely avoid running out of funds if you have a proper cash manage... (more)

How to create a dating app

1. The case for a dating app With the expanding urbanization and digitization of the modern society, such an element of our everyday life as relationships are undergoing a serious change. If 100 years ago our great grandparents would typically be matchmade by their relatives or friends, today your significant other might be just one swipe away. Why make a dating app? Dating apps like Tinder have redefined the way we meet other people. As of now, 15% of adults in the US have already used online dating websites or mobile apps. Such a wide adoption of online dating products is quite... (more)